Starza started her marketing career in the non-profit sector, learning how to create a huge impact with few resources. After crafting a cookbook that sold over 225,000 copies in its first year, Starza left the non-profit world to get her MBA at the University of Illinois in Urbana-Champaign. Graduating with honors and in the top 10% of her class, Starza started her post-MBA career at a Fortune 500. There, she created value-added services, organized webinars, trade shows, and large-scale conferences, helped small to medium businesses define their brand and value, and many other marketing projects that came her way.
Most recently, Starza was the head of marketing at a technology consulting firm where she built the marketing department from scratch, including creating successful digital and social media strategies that earned her the national award of Digital and Social Marketer of the Year from Cisco.
In her spare time, Starza enjoys going on outings with her little sister in the Big Brother Big Sister program, helping Illinois residents get access to legal information through her board position at Illinois Legal Aid Online, and mentoring women who are considering getting an MBA through the Forte Fellowship program.